AI Insights · Timothy · January 2024
Top 5 Travel and Local Apps in France Q4 2023
Explore the performance of the top 5 travel and local apps in France for Q4 2023, including download numbers and active user trends.
In the fourth quarter of 2023, the top 5 travel and local apps on a unified platform in France showcased varied performance metrics, reflecting user engagement and market trends. Below, we delve into the weekly downloads and active user figures for each app.
SNCF Connect: Trains & routes experienced a notable trend in downloads, starting the quarter strong with 63.6K downloads in the last week of September and peaking at 69.6K in the first week of October. The downloads saw fluctuations but generally remained above 50K per week, closing the quarter at approximately 57K. Active users for the app hovered around the 5M mark, with a peak of 5.5M in early December and a slight dip to 4.8M by the end of the quarter.
Airbnb showed consistent weekly downloads, starting at around 50.7K in late September and peaking at 57.5K in the final week of December. Active users for Airbnb followed a similar pattern, beginning the quarter with 2.4M and peaking at 2.6M in the last week of December, indicating strong engagement throughout the quarter.
Booking.com: Hotels & Travel also exhibited steady performance, with weekly downloads fluctuating between 39K and 58.5K. The highest download count was recorded in the last week of December. Active users started at 1.5M in late September, experienced a dip in November, and surged back to 1.5M by the end of December.
Google Earth maintained a stable download rate, with figures ranging from 24.6K to 39.3K across the quarter. Downloads peaked in the last week of December. Active users saw a slight decline from 267.8K in early October to 232.5K by the end of December, reflecting a gradual decrease in engagement over the three months.
BlaBlaCar: Carpooling and Bus had a consistent download performance, starting at 32.8K in late September and reaching a peak of 43.7K in the final week of December. Active user numbers showed a positive trend, beginning the quarter with 331.9K and peaking at 388.6K in late October, maintaining a strong user base through to the end of the year.
These insights are derived from Sensor Tower data, offering a comprehensive look at the top travel and local apps in France. For more detailed analytics and trends, visit Sensor Tower.
